Looking Back at a Year of Deep Dialing: The Present and Future of Phone Menus

Shai Berger, Co-founder and CEO, F┼Źnolo

Date: Tuesday, March 3

Time: 5:45 - 6:00 PM

Location: Salon E

At last year's EComm, Fonolo unveiled its online service for visually navigating IVR systems (phone menus). Fonolo's online service (now in public beta) allows anyone to browse the phone menus of over 300 companies and "deep dial" into any point in that menu. In order to provide this service, Fonolo developed a system that "spiders" phone menus, much like Google spiders web sites.

A year later, the resulting data set, combined with the usage statistics collected from thousands of calls, provides a snapshot of the IVR world as it has never been seen before. In this session, CEO and co-founder Shai Berger will talk about the trends that Fonolo has observed. He will also unveil new features that continue Fonolo's mission to alleviate the frustration of dealing with large companies over the phone.

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